Skip to content
Blog

Shopify insights, written by humans.

Playbooks and decision frameworks for Shopify brands. No AI filler. No content-mill takes. Just work we've actually run, documented clearly.

Book a 30-min audit
#migration
#shopify-seo

Shopify migration SEO: the playbook for replatforming without a traffic crater

How to migrate to Shopify without losing organic traffic. 301 maps, schema parity, canonical reconciliation, staging tests, launch-day monitoring, recovery.
#shopify-plus
#enterprise

Shopify Plus vs Shopify: an honest decision framework

When Shopify Plus earns its premium over standard Shopify. Volume, B2B, multi-store, Functions, SLAs, cost math, migration effort — a decision framework.
#shopify-seo
#technical-seo

Shopify SEO in 2026: the complete technical and content playbook

A comprehensive Shopify SEO playbook for 2026. Technical foundation, product/collection at scale, topical authority, migration, international, measurement.

Want us to run this playbook for you?

First call is a 30-minute working session.

Book a 30-min audit